Trends of AR/VR to Look Out For in 2021
2020 has been a year filled with business upgrading their technology to keep up with the ever changing times the world is facing. And 2021 looks like it’s going to be a strong contender for rapid innovation. While many technological advancements may come and go, there are few which continue to succeed.
Two of those technologies are Augmented and Virtual Reality. They have been continuously growing and will be seen making their way into every aspect of life in upcoming years. From entertainment to business applications, these technologies are creating large simulation environments by allowing companies and individuals to work, talk, experience, and socialize.
Immersive AR and VR technologies are undoubtedly becoming an incredible source of transformation in all sectors. While other businesses started with these technologies a long time ago, they are only now starting to have a larger impact on the market.
Here are a few top trends to keep an eye on in 2021:
Rise of AR Avatars
With a rise in rapid technological advancement, evolution of AI tools, and next generation game engines, Augmented and Virtual Reality companies are poised to help businesses build a new facet in their communication, both internally and externally. This refers to a personal AI agent which looks, acts, and feels like you’re speaking to a real person. Incorporating these avatars into the business process will not only attract consumers, but also help them navigate inside and out of the physical store, while adding a little beauty to the overall experience. As these fictional characters appeal to consumers and become their virtual influencers, it results in the growth of a potential market for businesses.
5G to speed up AR/VR Evolution
The growth of 5G technology in upcoming years will bring an impactful difference in the way businesses will embrace AR/VR. This widespread deployment of the 5G network will speed up the adoption of Augmented and Virtual Reality. Research states that 5G will be a promising approach for the future, and by integrating this technology, users can get the best experience with low end-to-end latency time. Super-fast mobile network offerings will enhance and increase the pace of data transfer to the cloud, its processing, and the formation of the virtual image that will deliver an enhanced virtual experience. This technology will also boost the experience level even in low-bandwidth, low powered environments making it possible to enjoy a better-augmented reality experience.
AR/VR technologies will rapidly expand with the advent of 5G.
The advent of WebAR
Until today, AR experiences have been limited to mobile devices. One could download and install apps to get into the augmented world. But now, WebAR has come into existence.
As the name states, it will facilitate users to interact with augment and virtual reality in the webspace. WebAR will provide a seamless platform for interacting with augmented reality experiences, at the fingertips of customers, right in their web browser. Google Chrome, Mozilla Firefox, and many other browsers are WebAR-compliant, resulting in low barriers in usage and higher overall experience.
With WebAR, immersive experiences can happen right in your web browser.
AR and VR will put forth better opportunities for remote assistance and collaboration in the coming years. These technologies will enable technicians to see on-site situations in real-time via their mobile phones and laptop. This enables them to access relevant information, send files (image, videos, photos), share comments and notes to remote locations, as well as collaborate in ways not possible before.
Remote Assistant Solutions now make collaboration on complex projects easier for large teams across the globe.
Collaboration of AI with AR and VR
AI, AR, and VR have already proved their potential in business. Now, researchers and developers are looking for ways to reap benefits by collaborating with them. By combining and incorporating these technologies, businesses can pave ways which were not possible earlier. This can further lead businesses towards the evolution of a highly interactive workspace and improved image recognition facilities.
By using AI solutions, AR and VR experiences can drastically evolve to be far greater than they previously were.
So, What’s the Next Step?
Digital Transformation is preparing the groundwork to grow AR into any business arena, and in any interaction we can have with our environment. Virtual and Augmented Reality is predicted to bring a momentous change in the business world. In this scenario, having awareness of AR/VR trends for 2021 is not enough.
At Newlit Technologies, we build immersive experiences to revolutionize your business operations and connect with customers in a new way to enhance customer experience. To get an edge over competitors with proven unique selling points for your business, using immersive new technologies. We use the power of virtual worlds to enable your customers to interact with your business in ways which were not possible before.